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Sheila Keller, Marketing Strategist

Managed print and true culture change

Managed print is a great way to control costs and improve print efficiency throughout the office. However, if you want to see big changes in output costs you have to change the culture and the behaviors in the work place.
It’s great to limit the costs, but if the people still click print the desired outcome may not be reached. If your desire is to change the way people think about printing, you may want to look at rules based printing. Just think of all the paper that sits on the printer that never gets retrieved… what if it was never printed at all. Or how about the blue hyperlink of an email… does that really need to be printed in color. Now we are talking about some real savings!