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Sheila Keller, Marketing Strategist

Applied Innovation and Ricoh Americas Corporation reach strategic agreement

GRAND RAPIDS, MI (June 25, 2013) – Applied Imaging (www.appliedinnovation.com), Michigan’s premier office technology solutions provider and honored as one of the “National Best and Brightest Companies to Work For” has continued its growth and “Keep It in the Mitt” spirit by acquiring select Ricoh accounts after forging a strategic agreement with Ricoh Americas Corporation, which came into effect May 1, 2013.

As part of the agreement, Applied Imaging will now support the sales, service and supplies for select Ricoh commercial accounts in Traverse City and Northern Michigan areas from Alpena to Mackinaw City.  John Lowery, President of Applied Imaging commented, “Applied Imaging has been Michigan’s largest Ricoh dealer for over 20 years. This agreement with Ricoh Americas Corporation is an opportunity for Applied Imaging to further that relationship. We look forward to expanding our business and providing these accounts with superior technology and extraordinary service.”

This commitment to consistently deliver unparallel technology and managed services (such as document management, managed print services, network services, high production printing and facilities management) is the cornerstone of Applied Imaging’s “Yes, It Can Be Done” attitude.  “Our mission is to provide expertise and innovation tailored to our client’s unique business challenges.  The acquisition of these Ricoh accounts strengthens our ability to provide local Michigan businesses access to a wider range of advanced document imaging technology to improve their productivity and profitability. This also aligns with our “Keep It in the Mitt” spirit and will have a positive impact on the Michigan economy,” concluded Lowery.

Local Northern Michigan businesses now have the opportunity to access a wider range of advanced technology from world famous document management leaders with unmatched local accountability from Applied Imaging.  “This announcement is the result of a strong partnership between Ricoh and Applied Imaging,” said Jim Coriddi, Vice President, Dealer Division, Ricoh Americas Corporation. “It is also an example of Ricoh’s commitment to expand our business and collaborate with our dealer community. While this agreement with Applied Imaging is not part of a national strategy for Ricoh commercial accounts, we have identified a unique opportunity in Michigan to provide a stronger collective Ricoh footprint in this segment and look forward to continued success for our customers in the area.”